“Comedy Writing for Sales Teams” in 1 Minute
Knowing your audience. Getting prospects’ attention. Getting them to open up. Seeming human to them. Communicating value. These aren’t jokes, just things sales & sales development reps struggle with. This 1-minute explainer video shows how “Comedy Writing for Sales Teams” helps sales reps tackle all of them. A well-crafted, repeatable, hyper-specific joke about the pain […]
The ROI of What I Do
The unofficial name of my workshop is “Comedy Writing For Sales Teams”, and it sets the expectation that I’m always hilarious. True fact. As I write this, my assistant is about to unknowingly sit on a whoopie cushion I placed on his chair. The goals of my workshop are to help sales teams create statements […]
Know Thy Audience
Account Executives, SDRs & Customer Success must all relate to their audience, and come off as human as opposed to random titles like “soulless dialling & emailing machine”. “Show ’em you know ’em”, we’re told. I’m a big believer in starting conversations with prospects by showing understanding of their challenges, while being memorable. This is […]
Part II: Peer Learning Learnings
In part I of this blog, I discussed a sales meetup I attended in San Francisco that was predicated on roundtable discussion/peer learning, networking, and savoury foods. I felt out of place, and not just because I was the only one using my IPA as a dip for my chicken shawarma. I was an outlier […]
Part I: Peer Learning Learnings
The following is a series of exaggerated truths and embellishments. It’s part 1 of 2. Since I’ve been a kid, I’ve been fascinated (and occasionally repelled) by nerd culture. I used to be all-in on comics & sport card collecting. I’d track down every book & newspaper article that covered this super-important stuff, devour them, […]
Inspirations: Albert Einstein & Steve Allen
(Originally posted Summer, 2017, updated July 25, 2022) When I tell people about “Comedy Writing for Revenue Teams” their faces light up. They’re super-intrigued – yet have no actual understanding of WTH I do. I’ve heard: “I love improv!” “You do stand-up about sales? That’s SO COOL!” “You make people hilarious? How can you do […]
Austin: America’s Montreal
My top new year’s resolution was to write a weekly blog post about the crossover between stand-up and sales – without fail. I was determined to stick to a schedule, and I initially attacked this the way a keener SDR does their 100 required daily dials. “Initially” means 2 weeks of blogging, before being derailed […]
An Important Distinction
I’m really bad at holding things in. So before I get into delivering unsolicited advice to salespeople (or anyone else) who wants to try their hand (and ego) at stand-up comedy (my next post), I need to air some feelings. If you already understand the distinction I’m about to make, please forgive me. Hopefully, this blog post […]
A First Step Toward Success
(July 25, 2022: Please note: this post has been updated since its 2017 creation to highlight Elon Musk’s now-abandoned pursuit of Twitter). $44 BILLION??? I *knew* I should’ve invented Twitter. Was that funny? Was that NOT funny?? Why do I need your validation??? I wanted you to laugh at that joke, but don’t care if […]
Sales & Stand-Up Comedy: Kindred Opposites
In the waning days of 2017, many of us are deciding on New Year’s resolutions to tackle, including getting in better shape, curbing vices, and binge re-watching the Sopranos (I’ve already gotten a head start on that last one). I don’t normally bother with resolutions. It comes with the territory of being a perfect human who eschews […]
