I’ll still craft 20-30 jokes that highlight your relevance to your prospects and deliver them after my keynote.
You’ll still get a playbook and post-SKO, I’ll coach your team how to leverage the jokes in the cold outreach, demos, etc.
Fun, entertaining – yet insightful keynote, team-involvement, laughs, vulnerability, and silence – what more can you want in one hour?
The reps who “perform” their jokes receive my full workshop want to grow and develop.
Your cold outreach doesn’t:
– Speak to your buyer’s needs and objectives
– Stand-out from the other ho-hum
– Elicit an emotional reaction from prospects
This is a fantastic remedy if your sequences and cold call scripts are stale and not working.
Include some newer team members in the training & workshop leading up to SKO. They’ll download tribal knowledge about your target personas and walk away being able to express what problems you solve for who – in simple English.
After it’s over, your entire team will have access to the playbook, where 6 selected jokes are adapted for your particular go-to-market needs.
I include 4 coaching hours to ensure they can exploit this memorable messaging to drive maximum results.