Kneel Before Blog!
I can dive into movies from my childhood with the best of them. The unintended consequence of re-enjoying them through a new lens is…FRESH CONTENT! Look, most sales reps stink at articulating: – Problems – Impacts of not solving problems / cost of inaction – The granular specifics of these impacts beyond “you’ll waste time […]
Comedy = Tragedy That Repeats Itself
When I tell people about “Comedy Writing for Revenue Teams” their faces light up. They’re super-intrigued – yet have no actual understanding of WTH I do. I’ve heard: “I love improv!” “You do stand-up about sales? That’s SO COOL!” “You make people hilarious? How can you do that?”. I can’t make you funny (just slightly […]
Know Your Audience & Drum Puns
SNL Alum Fred Armisen released a Netflix comedy Special called “Stand-Up for Drummers”. Can you guess who his audience is? Your chance of answering correctly should be 4/4. Drummers and other musicians reading this will get that joke. It will fly over everyone else’s heads – and that’s ok. It wasn’t written for those people. […]
Build those callouses…
When Elon Musk bought Twitter, my go-to joke (for a day) was “$44 BILLION??? I *knew* I should’ve invented Twitter.” Was it funny? NOT funny?? Why do I need your validation??? I wanted you to laugh at that joke, but don’t care if you didn’t. One thing that became clear to me when I started […]
An Important Distinction
Since launching what is now known as “Comedy Writing for Revenue Teams” in 2017, there’s been a lot of misconceptions around what I do. 1) “You’re a sales comedian? It’s be great if you could perform stand-up about sales – and only sales – at our next meeting. The team would LOVE that!” 2) “He’ll […]
YOU CAN LEARN (SOME OF) THIS
Since I launched the mad science experiment of a livelihood that is “Comedy Writing for Revenue Teams”, I’ve come up against more doubt than a flat-earther at a conference for sane people. Some think that anything that anything with the word “Comedy” in it should be kept far away from sales. Others don’t ask questions […]
Getting this off my chest…
I’ve always felt that a major obstacle so many startups create for themselves is the name they give themselves. Nonsensical names cause confusion. I don’t need a dumb name to cause confusion for my business – I’m doing it with a straightforward one. With that my friends, I’d like to have an honest talk with […]
My Latest Outbound Strategy
I hate (and love) dated comedy tropes, which is why it pains me to say: “In Canada, manufacturing trade show attendee…prospects YOU!” I recently attended the ADM, a trade show here in Montreal for companies selling products to manufacturers (robotics, packaging, equipment, etc.). I was originally shopping for an affordable conveyor belt to install into […]
Getting this off my chest…
I’ve always felt that a major obstacle so many startups create for themselves is the name they give themselves. Nonsensical names cause confusion. I don’t need a dumb name to cause confusion for my business – I’m doing it with a straightforward one. With that my friends, I’d like to have an honest talk with […]
Do they “like-you”, like you?
A LinkedIn post discussing “empathy in sales” asked the question: “Should tech sales pros learn to code?” I commented “yeah, if they keep missing quota”. If you’re not laughing, please remember that jokes are like grown-up rich kids – they don’t all work. This platform’s fickle. Many want to learn about sales and selling through […]
