Skills & Takeaways

“Comedy Writing for Revenue Teams” shares the skills, processes, and methods stand-up comedians use to connect with their audiences…

 

Why This Matters

The only people who hate being bombarded with cold outreach more templated than a CEO’s post-layoff apology…

…are your prospects.

So many sales and marketings struggle to stand out and be memorable in their prospecting efforts, in person (at trade shows/conferences), social selling – or wherever else they engage prospects.

Whether it’s over a cold call, at a trade show/conference, over an email, or a countless other channels…

…we have mere seconds to 1) hook our prospects’ attention, 2)  say something of relevance and 3) elicit an emotional reaction from them…that provokes a response.

Why This Matters

The only people who hate being bombarded with cold outreach more templated than a CEO’s post-layoff apology…

…are your prospects.

So many sales and marketings struggle to stand out and be memorable in their prospecting efforts, in person (at trade shows/conferences), social selling – or wherever else they engage prospects.

Whether it’s over a cold call, at a trade show/conference, over an email, or a countless other channels…

…we have mere seconds to 1) hook our prospects’ attention, 2)  say something of relevance and 3) elicit an emotional reaction from them…that provokes a response.